H&FJ’s work doesn’t translate to web
I began a typography course today. Working for a few years in newspapers, really drives the simple concept home that so much of design comes down to content and communication. Legibility in news typography is the most important (except of course for a concept illustration). It will be nice to have a venue to dive in and and truly engross myself in a world of Egyptian slab serifs and kerning theory.

With that I’ll share a NYT piece @nickd shared about H&FJ. The shift from print to web for many design elements has been exciting: color, light, legibility, image size, interactivity (of course) and of course type. I went to a conference two years ago where Font Bureau broke down the pixel problem bit by bit. What a treat. Here’s what the NYT has to say:
Imagine that you are a super-successful movie director, who’s been given hundreds of millions of dollars and lots of whiz-bang technology to make a cinematic epic. Sounds good? Not once you are told that people will have to watch it on fuzzy old black and white television sets.Something similar happens to the text that appears on your computer screen whenever you log on to a Web site.
Imagine that you are a super-successful movie director, who’s been given hundreds of millions of dollars and lots of whiz-bang technology to make a cinematic epic. Sounds good? Not once you are told that people will have to watch it on fuzzy old black and white television sets.
http://www.nytimes.com/2010/01/11/arts/11iht-design11.html
Playtime is very important in our field. It promotes creativity, positive attitudes, fun, ideas, movement and people-to-people interaction. Playtime integrated into our daily lives inspired our final project for IDP but it’s something I believe in personally on many levels.
I lent a flamingo hat to my brother and I sported a clown nose for an evening out. Why? Because it’s fun. Because playtime is fun. But, because it also inspires a new way to enjoy an otherwise routine experience. Have fun inspires creativity. It’s important in our field.
I also believe in working hard. It’s a work hard play hard situation. My goal is to integrate play into work while still meeting deadlines.
Discussion about reflective design came up on Friday during an ice cream date with some friends. One introduced me to the DEAL Model for reflection process developed by Dr. Patti Clayton and colleagues at North Carolina State University. It’s a pretty good tool for when you’re not quite sure what or how to reflect.
Schematic Overview
1. Describe the experience objectively
2. Examine the experience (personal growth, Civic engagement, Academic enhancement)
3. Articulate Learning
Music is everywhere in our world, all the time. Just like design. Once we open our ears to all the sounds, rhythms and melodies it changes the way we hear our world. I thought about this a lot during our class today.
Selma (Bjork, Dancer in the Dark) hears music everywhere. Here she is working in a factory, and of course, breaks out into song about the exact fact that she hears music everywhere.
Ignorance is bliss, but learning is fun
As we become more versed and educated in music….. or design or walking or breathing or math, it forever changes how we experience it. We can really appreciate the beauty of the world we live in. But, the magic and mystery is lost as we begin to learn. The Earth that turns, birds flying together and leaves changing color are no longer fantasty.
Eugene talked about this problem during the first week when Marty played the small cymbals. Many of us heard a sound and vibration. But, Eugene heard so much more because he has studied music. Some of the magic is lost for him but at the wonderful trade off of education and depth of knowledge.
Creative Processes
The study of HCI and the study of music overlap because they are both the study of experience. They both rely on creative processes. Writing music and designing are messy, swampy, difficult, iterative achievements. Great thinkers develop processes and exercises to teach us ways to also become great thinkers, creatives and problem solvers.
Writing is like music is like design
Music is sticky and music is fun. I went to the Poynter Institute last year for a 6-week-hyper-collaborative journalism summer program. The director, Roy Peter Clark, taught his book Writing Tools in song every Tuesday. The lessons are also available by Podcast, Tool 24: Work from a Plan, Index the big parts of your work is a great example of a writing lesson taught with a music language.
In Tool 24, Clark draws parallels between writing and music. He recommends we write with subheadings and chapter titles. “The reader who sees the big parts,” he says, “more likely to see the big story.” He’s talking about generalizations. He also discusses the process of writing and recommends sketching out big ideas first, then adding phrases and nuances later. He says, and I quote, to write with “transparency.” Then, he links all the process of writing to the architecture of writing the song Three Blind Mice. How beautiful.
Clark asks journalists to write with transparency, labels and clarity for the reader. Make an indexed global structure, he says. I think he’s suggesting writers make an index to help readers make quick generalizations. Transparency also means to make your sources known, your process understood and your motivations clear in journalism and HCI!
Clark loves Polka. Below is a video of a fun little bit about the Media and Pennsylvania or Albania or Transylvania. I don’t quite remember. Unfortunately, my flickr video won’t embed!
Perspectives make our process messier
The HMI class reinforced Marty’s lessons on perspectives. It’s important to walk around your space and see (or hear) the experience in many different ways. Corinthe was sitting underneath a little nook by the pipes feeling the vibrations. She must have felt something much different being low to the ground in a dark place versus someone like Dave who has an incredibly different experience simply because he’s tall. I wonder what the world sounds like up there. Does he hear the world differently? Is it sunnier?
Height, everyone is a different height. That completely changes how we experience the world and it’s such a messy problem designers must think about!
Creative processes are messy but at least we get to dance around and listen to music during the cleanup.
Video of Clark & Polka: http://www.flickr.com/photos/ninamehta/2727566917/
Music for (multi)Media: Roy Peter Clark on Writing and Music
How can we design and satisfy so many people at once? This is one of our challenges.
I saw a presentation last summer by Shan Carter that reflects on two kinds of users (consumers and readers) we design for in our work. There are people who want to enjoy something at the surface level and understand the basic simple functions or principles. Then there are the kinds who want a great depth of knowledge and understanding about the given topic. These people want to go layers in. This is a challenge Carter tries to solve in his work. He wants his designs to appeal to both users at the same time. How can he appeal to both the Bart and Lisa Simpson’s in his design?
He’s trying to build work for “both Bart and Lisa Simpson,” meaning that it can be surface and simple (like Bart) or deeper and thoughtful (like Lisa). It’s a good way to think about making work that appeals to two very different kinds of readers. –Matt Ericson
I’ve been practicing this technique while sketching for a mobile quiz app project. How can Bart fly through a quiz or quickly get information about where Auntie Selma and Grandpa are lately? Whereas we also had to think about Lisa, who is using the same app and will want to understand the reasoning by her quiz result. It’s not easy to design for both but that’s why we’re practicing.
Designing (words, apps, globes, graphics, refrigerators and stories) can be done layers.
I hear this layering technique in the podcast Radiolab. Here, the two hosts explain a very complex scientific concept that is easy to understand for someone who knows nearly nothing about the topic. But the same story is still intriguing for a listener may be quite involved in the field. These complexities make storytelling so beautiful.
Telling stories is one of the oldest ways of recording history, isn’t it? But we have so many tools to express ourselves now, it’s just amazing. We’ve gone from scriptures on cave walls to beautiful Twitter visualizers like Twistori and WeFeelFine from people all over the world expressing love, hate, desire, indifference, fear and everything in between.
The cavewall concepts is not mine, but it influenced the way I experienced the theatre production of Boom.
Boom is told in a series of layers. The narrator, off stage, is telling us a story. This story is the one the audience believes they have come to see. But it ends up being something much more grandiose.
It takes place in an underground hatch with a a scientist and young journalism student who have been brought together by the fate of science and craigslist at the world’s end. They are the last two surviving humans on earth. This human apocalypse has only been predicted by the scientist who pulled data from the sleeping behavior of sleeping. At first, this seem trivial to the story. The fish could have been plants, the moon or mooing patterns of cows. But it soon becomes clear to the audience that the story of the fish, caged up in their tank, ignorant of the world around them reflects the same ignorance our two characters in the hatch are experiencing. They have no understanding of their post-apocalyptic world. Their story is the same story as the fish. These are the subtle layers and parallels I am exploring, the layers Bart Simpson does not care about.
But before the world’s end, our female lead, was simply searching for a story to write for her magazine class. But when her life is in peril and world has disappeared, she continues to develop this story. Throughout the scenes she pauses to record moments in time. That’s how she arrived at this hatch to begin with. She came there to find a story about the despair of being human with human carnal needs.
Our scientist, wants to make his mark in history. He wants his story passed down as the next Adam of Adam and Eve. He wants everyone to tell his story; to be remembered. Their story does get told, but now how they hoped. SPOILER ALERT: Eventually, they escape the hatch and are swallowed by the great waters that have flooded the Earth. This is much like the tiny fish, living in the tank, that eventually evolve and spawn into the next major race on Earth. So, this part of the story is for the Lisa Simpson.
From Boom I feel more inspired to narrow the way I want to tell my stories. It’s okay to pause, step out of the scene, and talk about the situation or experience on a meta level. The interaction with the narrator, who had so much passion about the story, built a deeper connection to the story rather than disjointing us from what was happening. I hope my future stories and designs will have more pause and focus.
Inspired by Marty’s talk, I have shared photographs of art and architecture from my travels.

Nazi book burning Memorial in Berlin
There are enough empty shelves in this subterranean room to hold all the books that were burned on this spot in 1933. This installation is unobtrusively in the city square, the platz. At a quick glance, this is easy to miss. There are no labels, no notice, no marker to say, “stop here and reflect on all the knowledge that has been lost because of something as ugly as war.” This taught me a new way to think about space.

Tate Modern, London Artist Timeline
This is quite possibly my favo(u)rite infographic of all time. Each floor of the the Tate Modern (Modern Art Museum) is separated by time periods. The Modern building has a long hallway (shown here) that separates two wings. Visitors can over look the firs floor of the museum that has a changing installation in the lobby. But, above the windows are the artists and movements that made major impacts during that decade. HOW. MARVELOUS. The entire wall is this beautiful work of art, data and history merged together. Luckily the Tate has a takehome size map for sale on their website and in the store.

The Great Mezquita Catedral in Cordoba, Spain
This Roman Catholic Cathedral is so important because it has gone through so many cultural and religious changes. But, just look at those arches. They go on and on and on forever. The colors are so warm and patterns so purposefully bold. It surely says something quite strong about entry ways.

Jodhpur, India: The Blue City
This is a view from Mehrangarh Fort thats walls once protected Jodhpur, the city where my parents are from and family lives. Just imagine an entire city with indigo colored walls. This makes such a unified beautiful statement about Jodhpur. I can only imagine what a site to see it was when the paint was fresh and the blue sang with the sky. Sister city, Jaipur is known as the Pink City.

Movable Type Dashboard, New York Times Lobby
These small boards load snippets of text from all the archived articles of the New York Times by Ben Rubin and Mark Hansen. The installation considers, of course color, text, sound and motion. Sometimes the words move in unity, sometimes in a pattern and sometimes at what seems to be random. Paired with sound makes a beautiful experience. The whole new building, is really a stunning piece of art. It’s free to visit. http://www.youtube.com/watch?v=f1a1uHZdS-M, http://www.youtube.com/watch?v=BWBXv_7Gw2w&feature=related






